Victoria University
Graduate Certificate in Marketing
- Delivery: Face to Face
- Study Level: Postgraduate
- Duration: 6 months
- Course Type: Graduate Certificate
Learn to develop ethical and sustainable marketing programs in the ever-evolving digital environment.
Course overview
Throughout this marketing course, you'll learn applied marketing principles along with techniques and frameworks for analysing marketplace strategies. You'll also learn how to develop effective integrated strategic-marketing plans to improve an organisation's marketing objectives.
Key facts
What you will study
To attain the award of Graduate Certificate in Marketing, students are required to complete 48 credit points of core units.
Core units (12 credit points each)
- Marketing Communication
- Consumer Behaviour
- Digital Marketing
- Marketing Management
Entry requirements
Applicants need one of the following:
- Completion of an Australian bachelor's degree (or equivalent) in a similar discipline.
- Applicants with a minimum of five years of approved work experience will be considered for admission to this course.
Outcomes
Career outcomes
Career progression toward senior marketing roles may include roles such as:
- Marketing or product manager
- Brand manager
- Sales director
- Campaign director
- Marketing or brand consultant
Fees and FEE-HELP
Indicative fee in 2025: $16,100 per semester (domestic full-fee paying place)
Full-fee courses are not government subsidised, so you will pay the total cost of each unit.
In addition to your tuition fees, you will need to pay a Student Services and Amenities Fee (SSAF).
FEE-HELP loans are available to assist eligible full-fee paying domestic students with the cost of a university course.