RMIT University

Master of Business Analytics and AI Strategy

  • Delivery: Online
  • Study Level: Postgraduate
  • Duration: 24 months
  • Course Type: Master's

Connect data, analytics and AI to unlock better business solutions.

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Download your course guide and connect with a university advisor to explore:

  • Course structure
  • Learning outcomes
  • Fees
  • Entry requirements

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Course overview

Gain technical and communication skills grounded in RMIT's excellence in technology, design and innovation while learning to engage and influence executive stakeholders and advocate for the value of data, analytics and AI across organisations, in a unique first-to-market program that prepares you to lead analytics-centred teams and drive business solutions.

Successful business strategies rely on understanding data and analytics, with AI playing an increasingly pivotal role. However, not everyone is “AI-literate". Without leaders who can translate data and AI insights into business value, even the most capable teams may struggle to gain traction with executives or drive innovation. What’s needed is a rare type of leader who can blend business acumen, technical and communication skills, advocate for data, analytics and AI at the executive level and drive digital strategy.

RMIT Online’s Master of Business Analytics and AI Strategy is designed to address this gap, empowering professionals to become AI and data-literate leaders who can integrate cutting-edge analytics with business strategy.

Key facts

Delivery
Online
Course Type
Master's
Duration
24 months (Part time)
Price Per Unit
From $4,440
More Information
Indicative cost per course.
Intake
6th July, 2026
31st August, 2026
26th October, 2026
Units
More Information
You may be required to complete 0 credit point units throughout your course. The university will confirm this as part of your enrolment.
16
Fees
More Information
FEE-HELP loans are available to assist eligible full-fee paying domestic students with the cost of a university program.
FEE-HELP

What you will study

The RMIT Online Master of Business Analytics and AI Strategy Online program may consist of one of the following:

  • 12 core courses (12-course master's).
  • 12 core courses and four courses from a minor or four courses from an optional list.
Stage A

Complete the following four courses:

  • Business Analytics
  • Visualising and Communicating Insights in Business
  • Predictive and Prescriptive Analytics in Business
  • Digital Strategy
Stage B
Stage C
Stage D

Entry requirements

12-course Master of Business Analytics and AI Strategy

Applicants must have one of the following:

  • An Australian Bachelor's degree (AQF 7) or equivalent from a recognised tertiary institution in Business.
  • An Australian Graduate Certificate, Graduate Diploma or Master’s degree or equivalent in Business, IT or Engineering (or a related discipline).
  • Successful completion of the RMIT Graduate Certificate in Business Analytics.

If you do not meet the entry requirements for the 12-course master's, you may have the opportunity to enrol in a 16-course master's.

16-course Master of Business Analytics and AI Strategy

  • Applicants must have an Australian Bachelor's degree or equivalent in any non-business discipline.

Recognition of Prior Learning

You may be able to get credit for your course based on prior formal, non-formal or informal learning. To apply, you will need to provide supporting documentation outlined by the university. Contact the university for more information.

Outcomes

Career outcomes

Completing the Master of Business Analytics and AI Strategy at RMIT Online unlocks a world of possibilities and expands your professional potential. As a graduate, you’ll be equipped with the skills and knowledge needed to thrive in various roles. The opportunities available to you will continue to grow.

Here are some examples of the roles you will be ready to step into:

  • AI or Machine Learning Architect
  • Data Scientist
  • Data Engineer
  • Data Analyst
  • Business Analyst
  • Data/Analyst/AI Consultant
  • Project Manager
  • Analytics and AI strategist
  • Digital Transformation Specialist
  • Marketing Analyst
  • Workforce Management Analyst
  • Sustainability Analyst
  • Analytics or AI Product Manager

Fees and FEE-HELP

Estimated fee per unit in 2026: $4,440 (domestic full-fee paying place).

A student’s fee may vary depending on:

  • The number of courses studied per term.
  • The choice of major or specialisation.
  • Choice of courses.
  • Credit from previous study or work experience.
  • Eligibility for government-funded loans.

Student fees shown are subject to change. Contact the university directly to confirm.

FEE-HELP loans are available to assist eligible full-fee paying domestic students with the cost of a university program.